IVI Institute

About the Study

The Story Behind the Barometer

Fertility is an urgent social and public health issue, yet it is still discussed with little evidence on what people themselves think, want, and fear.

Mother holding her baby close

The IVI Institute Fertility Barometer was created to close that gap.

Explore the findings →

About the Study

01

How We Gathered the Data

IVI Institute surveyed a representative sample of 24,074 women aged 19 to 49 in nine countries: Canada, France, Italy, Spain, Sweden, Portugal, UAE, the U.K., and the U.S., from May 16 to July 3, 2026. The survey was administered online using Computer-Assisted Web Interviewing (CAWI). Results were weighted by region, age, and education level, except in the UAE, where weights were applied by emirate and age. The margin of error is ±0.63 percentage points at a 95% confidence level (p=q=50%), with larger margins among subgroups.

See Results by Country →
24,074

Women surveyed

9

Countries

48

Days of fieldwork

The Partnership

02

Who's Behind This Research

IVI Institute and GfK, a NielsenIQ company, partnered on this research to understand how women think about fertility, parenthood, and family formation, and the barriers that shape reproductive decisions today. The research was conducted in collaboration with the member brands of IVI Institute: IVI Fertility, Everleap Fertility, ART Fertility, Genera, Create Fertility, LIVIO, and TRIO.

ART Fertility Clinics, member of IVI InstituteCREATE FertilityGenera, member of IVI InstituteLIVIOTRIOIVI FertilityEverleap Fertility
Researcher in conversation with fertility clinicians

Frequently Asked Questions

The IVI Institute Fertility Barometer is a study exploring fertility attitudes, concerns, aspirations, and barriers to family-building across nine countries. The findings offer valuable insights into the experiences and needs of people navigating their fertility journeys, and highlight the growing importance of access to advanced, trusted reproductive care.